Falling on a Tuesday should help ease the bustle of Valentinesa国际传媒檚 Day deliveries this year, with many going out during office hours.

sa国际传媒淲e are seeing a lot of orders to the office this year and we think thatsa国际传媒檚 because people are back working downtown, working outside of the home or doing flex weeks,sa国际传媒� says Greater Victoria florist Katherine Olmstead.

Ideally, folks will get their orders in by Friday (Feb. 10) for best results.

sa国际传媒淕et orders in early, then you get more choice on what yousa国际传媒檇 like to have in general.sa国际传媒�

Olmstead loves to hear a good story to guide her task of pulling together the perfect floral arrangement.

sa国际传媒淰alentinesa国际传媒檚 Day is full of stories sa国际传媒� family love, romantic love, friend love, self love. I think the meaning of Valentinesa国际传媒檚 Day has broadened over time sa国际传媒� itsa国际传媒檚 all-inclusive now.sa国际传媒�

sa国际传媒淒esignersa国际传媒檚 choicesa国际传媒� are among her favourite orders as senior designer with Brownsa国际传媒檚 the Florist. The details clients provide to aid the arrangements are inspiring.

sa国际传媒淚 really like making something I think the recipient will really like,sa国际传媒� she said, excited at the opportunities that abound on the busiest single day of the year in her industry. sa国际传媒淚tsa国际传媒檚 a classic holiday, itsa国际传媒檚 one of my favourites, I love the roses.sa国际传媒�

She sees social media, environmental concerns and the transition out of pandemic measures as key influences this year.

Not alone in her love of roses, folks still want those for the romantic day, but seeing them styled on social media platforms in a plethora of ways leads to individualized requests. Personal elements with thoughtful gifts attached are definitely on trend. Thatsa国际传媒檚 where designersa国际传媒檚 choice comes in, and the stories of favourite colours, birds, scents or other personalized tidbits.

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Trending styles range from a soft romance or two-tone to bold and exuberant.

Oversized bouquets are gaining popularity, attributed to a European influence, shifting from Boho greened-up arrangements into bold colours and more density in arrangements.

Customers are also concerned with gifting fair trade roses, an easy task for Island florists, with most sourced from the south Island. Sustainable self-care products are also called for and carried to add the personal touch sa国际传媒� from chocolates to bubbles sa国际传媒� at many florists.

Because of the broader influence from social media platforms, people know to ask for different shape or scale of arrangement. They also know how to ask for more eco-friendly options such as just stems and water, with less plastic involved.

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