A West Kelowna winery raised $20,000 to help a local womensa国际传媒檚 organization amid the Grouse Complex of wildfires that hit the Central Okanagan in August.
Despite tourism slowing down because of the fires, Mt. Boucherie Estate Winery was able to raise the money and donate it to Mama for Mamas, which supports mothers and caretakers in crisis by providing support for families facing poverty-related struggles.
sa国际传媒淲hile the situation definitely slowed things down, we were genuinely overwhelmed by how generous our customers were when they found out that we were striving to support our community,sa国际传媒 said Mt. Boucherie Estate Winery general manager Jesse Harnden.
Once the winery was able to reopen, they waved all wine-tasting fees in lieu of a donation for Mama for Mamas. Also, certain wines bought at the winery, online, or wholesale, as well as a specialty Mama for Mamas wine pack came with a corresponding donation.
sa国际传媒淚n the Lower Mainland and on the island, people in the wine business wanted to help but sometimes didnsa国际传媒檛 realize the scope of the devastation,sa国际传媒 said Mt. Boucherie Estate Winery key accounts representative Kimberley Carlson. sa国际传媒淥nce we started this promotion, stores were so eager to pick up an extra case or two and join in our efforts.sa国际传媒
The charitable organization was overwhelmed by the donations.
Mamas for Mamas founder and chief vision officer Shannon Christensen said Mt. Boucherie Estate Winerysa国际传媒檚 donation illuminates the path towards a brighter future for Mamas for Mamas programs.
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