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VIDEO: Salmon Arm trio open small business with big city feel

Forage General offers flowers, coffee and a variety of unique gifts

If enjoying a pour-over coffee while creating a vibrant bouquet of flowers is a pairing that appeals to you, then you may want to pay Forage General a visit.

The newly opened business, located on the corner of Alexander Street and the Trans-Canada Highway (parking available by Dominosa国际传媒檚 Pizza) is the creation of Salmon Arm couple Tanisha and Jamie Out and business partner Toni Starkell. The space, open and uncluttered, was inspired, in part, by things and places the Outs enjoyed in Vancouver before moving back to Salmon Arm two years ago.

sa国际传媒淲esa国际传媒檝e always been drawn to those things, the minimalist aspect of things, and we wanted to incorporate that into this shop, into this spot,sa国际传媒 said Jamie. sa国际传媒淎nd just to kind of give people that experience, stepping into something that maybe they havensa国际传媒檛 seen before, they havesa国际传媒檛 experienced.sa国际传媒

Tanisha, an experienced florist, explained part of the concept behind the storesa国际传媒檚 flower bar is that it allows customers to be creative with their flower arrangements if they wish to be.

sa国际传媒淏efore I was a florist, Isa国际传媒檇 go into flower shops and yousa国际传媒檇 feel almost intimidated or you didnsa国际传媒檛 have the freedom to create,sa国际传媒 said Tanisha. sa国际传媒淪o that was kind of the idea with this, to make it an experience where people felt comfortable to be creative and build their own. Or else I could help them through.sa国际传媒

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Along with the assorted fresh flora, Forage General also offers coffees, teas, baking supplied by local bakeries, and a variety of products that fit with the storesa国际传媒檚 look and feel.

Asked about the storesa国际传媒檚 name, Jamie said the sa国际传媒淔oragesa国际传媒 part came from a book about military tanks from the First World War.

sa国际传媒淥ne had this amazing hand-drawn maple leaf, and it said sa国际传媒渇oragesa国际传媒 in really unique writing,sa国际传媒 Jamie explained. sa国际传媒淚 was so drawn to that picture and that word, and it just tied in really well with the idea of foraging for flowers, for greenery and stuff. So we just brought that idea into the name of this. sa国际传媒

When health restrictions are no longer limiting public gatherings, Jamie and Tanisha are looking forward having window seating for those looking to enjoy a beverage and/or a baked goodies, and they also hope to host a variety of workshops.

Jamie, Tanisha and Toni, and their families put in a lot of the work needed to get Forage General ready for opening. Some of that help came from Tanishasa国际传媒檚 brother, Greg Sebell (Sczebel), who recently co-opened the restaurant BLK BOX in Kelowna.

sa国际传媒淢y brother and I have always been creative together,sa国际传媒 said Tanisha, adding she comes from a family of entrepreneurs.

Forage General is open from 10 a.m. to 6 p.m. Monday to Thursday, from 10 a.m. to 7 p.m. on Fridays, and from 10 a.m. to 4 p.m. on Saturdays.

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Jamie and Tanisha Out and Toni Starkell are the team behind Forage General, a floral, coffee and gift shop located in downtown Salmon Arm at the corner of Alexander Street and the Trans-Canada Highway. (Lachlan Labere-Salmon Arm Observer)


Lachlan Labere

About the Author: Lachlan Labere

Editor, Salmon Arm Observer
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