Itsa国际传媒檚 not about the money, itsa国际传媒檚 about the music.

New York Citysa国际传媒檚 Cash Cash is bringing dance beats to the Center of Gravity stage for the popular festival that takes place this weekend.

This will be the DJ groupsa国际传媒檚 first time performing at the event, according to member Jean Paul sa国际传媒淛Psa国际传媒� Makhlouf.

The electronic trio consists of brothers JP, Alex Makhlouf and friend Samuel Frisch. Theysa国际传媒檝e reached Billboard charts with their singles and international success with four albums.

Their latest single All My Love was released last week and features English singer-songwriter Conor Maynard.

sa国际传媒淲e knew we had something special (with the single), Conorsa国际传媒檚 voice is really cool and really emotional,sa国际传媒� said JP Makhlouf.

Maynard became involved in the song after Cash Cash called him up, having previously done a remix for him in 2009.

sa国际传媒淗esa国际传媒檚 grown lots since then,sa国际传媒� said Makhlouf, adding sa国际传媒淚 think he was like 5-foot-2 and now hesa国际传媒檚 5-foot-6.sa国际传媒�

But, on a serious note, Makhlouf believes Maynard found himself as an artist, as did Cash Cash.

The group started as an electronic pop band and released their first album in 2008 called Take It To The Floor, but they were always remixing for other artists on the side.

sa国际传媒淚t made a really slow transition,sa国际传媒� said Makhlouf, as they transformed into their sound today which includes a trove of artists like B.O.B. and Nelly.

And they continue to move forward. sa国际传媒淓very year our goals change,sa国际传媒� he said.

The group loves making music and putting their time into touring and building their fan base.

sa国际传媒淪eeing people sing our songs in other countries, we were like sa国际传媒榦h my god how do they know our songssa国际传媒� because people in the states didnsa国际传媒檛 sing our songs,sa国际传媒� said Makhlouf.

The group is currently on tour, and is heading to Asia after wrapping up in Kelowna and doing a few dates in Las Vegas.

Lyrics are written in collaboration with the artists, which Makhlouf calls a special opportunity. Some of the artists they now work with they listened to growing up, he said.

They sit with the artists and share stories of past experiences which occasionally includes heartbreak.

These artists have also influenced them, as Nelly helped them remember their roots.

sa国际传媒淲e did a song with Nellysa国际传媒� over the years things started to get robotic for us in the studio and he came in and he turned the whole studio into a party,sa国际传媒� said Makhlouf.

sa国际传媒淲e just loosened up and ended up making such a cool song. It reminded us that we needed to relax and it brought us back to when we started when we were just having fun.sa国际传媒�

The fans have always been supportive of Cash Cashsa国际传媒檚 ever-changing music.

sa国际传媒淭hey donsa国际传媒檛 always want the same song over and oversa国际传媒� itsa国际传媒檚 always about hearing something fresh,sa国际传媒� he said. sa国际传媒淚t can get challenging sometimes, but itsa国际传媒檚 liberating because theresa国际传媒檚 no ceiling. Theresa国际传媒檚 no sa国际传媒榦h, we cansa国际传媒檛 do that,sa国际传媒� we try to just take it as it comes.sa国际传媒�

The band plans to release new singles every few months and eventually put together an album.

sa国际传媒淎lbums are great but theresa国际传媒檚 something really special about putting a song out; to just focus on the songs. A lot of times songs get lost on an album and sometimes you work really hard on a song and want (people to listen to it),sa国际传媒� said Makhlouf.

Center of Gravity is held at City Park this Friday to Sunday. Tickets and more information is at .